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Your deals in view, your revenue in flow: Pipeline management easier than ever before.
Freshsales is an AI-powered CRM by Freshworks that unites sales and marketing teams on a single platform.
Independent B2B performance index (0–100 points). It is calculated mathematically and without subjective influence from four verified pillars: company stability, aggregated feedback from publicly available online sources, documented compliance certifications, and operational transparency. Comparable with other software providers.
BenchTrust Index weighting: Company stability 25 points · Customer reviews 30 points · Compliance & security 25 points · Transparency 20 points. Without reviews a neutral average is used; a few reviews move it only slightly
Review data basis: G2 (1222), Trustpilot (113)
BenchTrust takes the average rating and review count from the review platforms listed. BenchTrust does not itself verify whether individual reviews come from actual customers; according to the platforms, they apply their own verification procedures.
Headquarters
2950 South Delaware Street, 94403 San Mateo, United States
Employees
4400
Founded
2010
Management
Dennis Woodside
Freshsales is an AI-powered customer relationship management (CRM) software developed by Freshworks, specifically designed for sales and marketing teams. Founded in 2010, Freshworks Inc. is headquartered in San Mateo, California, and employs around 4,400 people worldwide. The platform brings sales and marketing activities together on a unified interface to personalize customer interactions and increase productivity. Core features of Freshsales include visual sales pipelines in Kanban views, lead scoring, automated sales sequences, and built-in phone and chat capabilities. By leveraging artificial intelligence, the software helps teams qualify leads more efficiently, close deals faster, and generate precise revenue forecasts. Freshsales is characterized by high user-friendliness and can be flexibly adapted to different business sizes. The system meets strict security and compliance standards, including SOC 2 Type 2, ISO/IEC 27001:2022, HIPAA, and CCPA, ensuring secure data processing.
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Answers are based on the website and documents of Freshsales (Freshworks).
User-friendliness & intuitive interface
Functional depth (CRM, pipeline, email & phone integration)
Value for money (incl. free tier/trial)
Customizability & automation
Customers rate Freshsales by Freshworks predominantly positively, highlighting in particular the user-friendly, modern interface and the well-integrated CRM features for sales and marketing. Easy implementation, built-in phone and email features, pipeline management, and the overall attractive price-performance ratio with free or trial entry options are highly praised. Critical voices relate primarily to occasional performance issues, minor bugs, and sometimes support that could be improved, while the functional scope and automation options are seen as key strengths. Freshsales is particularly suitable for small to medium-sized B2B sales and marketing teams looking for an easy-to-implement, feature-rich CRM with solid automation and good usability.
AI-generated summary
BenchTrust takes the average rating and review count from the review platforms listed. BenchTrust does not itself verify whether individual reviews come from actual customers; according to the platforms, they apply their own verification procedures.
Freshworks has significantly modernized its CRM platform Freshsales through the deep integration of generative AI features under the Freddy AI brand to relieve sales teams of lead qualification and pipeline management tasks. In addition, the company is expanding its regional presence and compliance standards to meet the data protection and local hosting requirements of European B2B customers. Through strategic partnerships and expanded interfaces, particularly in the e-commerce sector, Freshsales is increasingly targeting dynamically growing mid-market companies.
Source: Publicly available product updates or press releases from Freshsales (Freshworks).
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