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Plan, post, and master your social media channels in no time with SocialPilot's smart calendar
SocialPilot is a leading social media management platform founded in 2014 and headquartered in Lewes, Delaware.
Independent B2B performance index (0–100 points). It is calculated mathematically and without subjective influence from four verified pillars: company stability, aggregated feedback from publicly available online sources, documented compliance certifications, and operational transparency.
Headquarters
16192 Coastal Highway, 19958 Lewes, United States
Employees
130
Founded
2014
Management
Jimit Bagadiya
SocialPilot is a leading social media management platform founded in 2014 and headquartered in Lewes, Delaware. The B2B SaaS company employs around 130 people and helps small and medium-sized enterprises (SMEs) and digital agencies worldwide optimize their social media presence. The all-in-one solution enables centralized management, planning, and publishing of content across all major networks, including Facebook, Instagram, LinkedIn, TikTok, and YouTube. Core features include automated scheduling (bulk scheduling), an interactive social media calendar, an integrated AI assistant for copywriting, and a centralized Social Inbox for comments and messages. Especially for agencies, SocialPilot offers powerful collaboration tools, client approval workflows, and a white-label option for custom branding. The platform is complemented by detailed performance analytics and automated reports. Since its acquisition by group.one, SocialPilot continues to operate independently and is steadily expanding its global market presence.
No verified certifications (such as ISO 27001 or SOC 2) are currently listed for this provider. Information about compliance with standards such as GoBD or GDPR may still be available.
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Usability & UI
Scheduling & automation (calendar, queues, bulk scheduling)
Value for money
Feature set & integrations (multiple channels, analytics)
Customers predominantly describe SocialPilot as a user-friendly, clear social media scheduling tool with a strong focus on calendar planning, queues, and automation across many channels. Particularly highlighted are its ease of use, solid feature set (scheduling, reporting/analytics, team and client management), and a very fair price-performance ratio compared to larger competitors. As a weakness, some users mention that the tool is somewhat "stripped down" and in some areas less deep or powerful than enterprise alternatives. Overall, SocialPilot is best suited for agencies, social media professionals, SMEs, and marketing teams looking for an efficient, budget-conscious all-in-one scheduling tool with solid analytics and good, though not necessarily premium enterprise, support.
AI-generated summary
SocialPilot has expanded its social media management platform with targeted feature releases to enable more efficient workflows for agencies and B2B companies. The focus is on advanced AI-powered content creation features and optimized team collaboration tools. In addition, integrations with leading networks such as Instagram and TikTok have been deepened to boost user reach. These updates underscore SocialPilot's commitment to providing scalable and user-friendly solutions for international marketing teams.
Source: Publicly available product updates or press releases from SocialPilot.
No specific social media mentions or data were provided for SocialPilot. Without this database, it is not possible to highlight specific topics, criticisms, or praise. Therefore, a neutral sentiment is recorded without any content evaluation.
Source: Publicly available social media posts (X/Twitter, LinkedIn, Reddit) from the last 12 months. The opinions shown come from users and do not represent BenchTrust's assessment.