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Plan, view, post: Your social media
Planable is a leading platform for social media management and team collaboration, founded in 2016 and headquartered in Lewes, Delaware.
Independent B2B performance index (0–100 points). It is calculated mathematically and without subjective influence from four verified pillars: company stability, aggregated feedback from publicly available online sources, documented compliance certifications, and operational transparency. Comparable with other software providers.
BenchTrust Index weighting: Company stability 25 points · Customer reviews 30 points · Compliance & security 25 points · Transparency 20 points. Without reviews a neutral average is used; a few reviews move it only slightly
Review data basis: G2 (1035), Capterra (79), Trustpilot (34)
BenchTrust takes the average rating and review count from the review platforms listed. BenchTrust does not itself verify whether individual reviews come from actual customers; according to the platforms, they apply their own verification procedures.
Headquarters
16192 Coastal Highway, 19958 Lewes, United States
Employees
60
Founded
2016
Management
Shelly Neuhart
Planable is a leading platform for social media management and team collaboration, founded in 2016 and headquartered in Lewes, Delaware. With a team of around 60 employees, the company helps marketing teams, agencies, brands, and freelancers organize their social media workflows efficiently. The platform stands out for its collaboration-focused approach, centering on the co-creation, planning, and approval of content. Planable offers a centralized content calendar with drag-and-drop functionality, where posts can be scheduled for up to nine different social media channels, blogs, and newsletters. A key highlight is the visual live preview, which displays posts exactly as they will appear on the respective platforms. Additionally, Planable features flexible, multi-level approval workflows that seamlessly involve both internal teams and external stakeholders or clients. The offering is complemented by analytics and reporting tools, a social inbox for interaction management, and mobile apps for iOS and Android, enabling flexible work on the go.
No verified certifications (such as ISO 27001 or SOC 2) are currently listed for this provider. Information about compliance with standards such as GoBD or GDPR may still be available.
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Answers are based on the website and documents of Planable.
User-friendliness & clear interface
Collaboration & approval processes in the team
Content planning & calendar / scheduling
Value for money & pricing model
Customer reviews predominantly describe Planable as a highly user-friendly and intuitive social media scheduling tool that excels particularly in collaboration, approvals, and visual content planning in the calendar. Its greatest strengths include ease of use, a clear workflow for coordination within the team and with clients, and a price-performance ratio that many users find fair. Occasional criticisms mention a limited feature set in terms of deeper analytics/reporting and integrations, as well as some missing detailed features, making it less ideal for highly complex enterprise setups. Planable is particularly suitable for small to medium-sized marketing and social media teams or agencies that want to collaboratively plan, approve, and publish social media content and value a simple, visual interface over highly complex enterprise features.
AI-generated summary
BenchTrust takes the average rating and review count from the review platforms listed. BenchTrust does not itself verify whether individual reviews come from actual customers; according to the platforms, they apply their own verification procedures.
Planable has expanded its content collaboration platform with significant product updates to enable even more efficient collaboration for marketing teams and agencies worldwide. In addition to classic social media planning, the focus is now on the 'Universal Content' feature, which supports the creation and approval of all text formats, such as newsletters or blog posts. Through strategic feature expansions and improved approval processes, the company is strengthening its market position in collaborative marketing workflows.
Source: Publicly available product updates or press releases from Planable.
See Planable in action
Planable demo | Social media management, simplified for brands