Miro
Miro: Where team spirit meets artificial intelligence
Founded in 2011, Miro is a leading global provider of a visual workspace for innovation, headquartered in San Francisco, USA.
Independent B2B performance index (0–100 points). It is calculated mathematically and without subjective influence from four verified pillars: company stability, aggregated feedback from publicly available online sources, documented compliance certifications, and operational transparency.
Headquarters
Spear Street 201, 94105 San Francisco, United States
Employees
2000
Founded
2011
Management
Andrey Khusid
Overview
Founded in 2011, Miro is a leading global provider of a visual workspace for innovation, headquartered in San Francisco, USA. The company employs around 2,000 people and helps over 100 million users in more than 250,000 organizations collaborate effectively. The platform offers a collaborative online whiteboard solution that enables distributed and hybrid teams to work together in real time or asynchronously. Core features include intelligent diagramming, wireframing, brainstorming, journey mapping, and comprehensive product planning. With integrated AI capabilities, Miro supports teams in idea generation, mind mapping, and workflow automation. The platform integrates seamlessly with over 250 popular tools to minimize media disruptions. Miro places great emphasis on data security and meets strict compliance standards, including ISO 27001, SOC 2, and GDPR compliance. The solution is ideal for companies of all sizes looking to digitally accelerate their innovation processes, product development, and strategic planning.
Core features
Compliance & security
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Collaborative Online Whiteboard & Real-Time Collaboration
Ease of Use & UI/UX
Templates, Integrations & Feature Set (Workshops, Agile, Brainstorming)
Performance & Stability on Large Boards
Summary of customer feedback
Overall, customers rate Miro very positively: the collaborative online whiteboard, strong support for remote and hybrid teams, and simple, intuitive operation are particularly highlighted. Its main strengths lie in real-time collaboration, extensive templates, integrations, and suitability for workshops, brainstorming, and agile planning, while weaknesses mentioned primarily include data protection/tracking issues, occasional pricing and licensing questions, and performance limits with very large boards. Miro is particularly suitable for product, project, and innovation teams, consultancies, agencies, and organizations with remote or distributed teams that want to make intensive use of digital workshops and visual collaboration.
AI-generated summary
🚀 Product updates & press releases
Miro is strengthening its position in the B2B market through strategic feature updates and the deepening of its partner ecosystem. The focus is on integrating advanced AI functions for workflow automation and optimizing security and compliance standards for large global enterprises. Through these targeted expansions, the platform is increasingly appealing to IT decision-makers and agile product teams.
- •Integration of Miro Assist: The new AI-powered features automate the creation of diagrams, summaries, and brainstorming content directly on the board.
- •Advanced Security and Compliance Features: New administrative controls offer enhanced data protection and meet the strict guidelines of regulated industries.
- •Platform Expansion for Developers: Optimized application programming interfaces (APIs) enable B2B customers to seamlessly integrate Miro into existing enterprise systems.
- •Focus on Agile Teams: New dedicated tools and templates specifically support strategic planning and agile project management in distributed organizations.
Source: Publicly available product updates or press releases from Miro.
📰 Social media feedback about the product
Since no social media mentions or data were provided for this analysis, a content-based evaluation of user perception of Miro is not possible. There are no specific statements regarding topics, praise, criticism, or open questions. Accordingly, no assessment of trends or opinions can take place.
- •No social media mentions or data were provided for analysis.
- •Due to the lack of a database, no concrete takeaways regarding features, issues, or competitive comparisons can be formulated.
Source: Publicly available social media posts (X/Twitter, LinkedIn, Reddit) from the last 12 months. The opinions shown come from users and do not represent BenchTrust's assessment.
See Miro in action
How to use Miro Flows & Sidekicks for Rapid Prototyping | Demo