Mautic
More customers, smart campaigns
Mautic is the world's largest open-source marketing automation platform, founded in 2013 and headquartered in Boston, USA.
Independent B2B performance index (0–100 points). It is calculated mathematically and without subjective influence from four verified pillars: company stability, aggregated feedback from publicly available online sources, documented compliance certifications, and operational transparency.
Headquarters
State Street 53, 02109 Boston, United States
Employees
12
Founded
2013
Overview
Mautic is the world's largest open-source marketing automation platform, founded in 2013 and headquartered in Boston, USA. The solution enables companies of all sizes to efficiently automate their marketing processes, structure customer interactions, and create personalized campaigns. Mautic's core features include professional email marketing, targeted lead nurturing, an interactive campaign builder, and the creation of landing pages and forms. In addition, the platform offers detailed web tracking to analyze user behavior. As an open-source solution, Mautic grants users full control and ownership over their data and marketing instances. Supported by a global community and a robust REST API, the platform integrates flexibly into existing system landscapes and offers a cost-effective, scalable alternative to proprietary marketing suites. The platform stands out for its high flexibility and customizability, making it ideal for modern marketing teams that value data protection and independence.
Core features
Compliance & security
No verified certifications (such as ISO 27001 or SOC 2) are currently listed for this provider. Information about compliance with standards such as GoBD or GDPR may still be available.
Ask the AI assistant on this page for current compliance and security details. It researches live information from publicly available sources.
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Marketing automation & campaign features (workflows, email, lead nurturing)
Usability & user interface
Customizability & open-source flexibility (integrations, extensibility)
Price-performance ratio & costs (incl. open source)
Summary of customer feedback
Customer reviews predominantly describe Mautic as a powerful, flexible marketing automation platform with a good price-performance ratio, particularly due to its open-source model. Users especially praise the possibilities for complex campaigns, email automation, lead nurturing, segmentation, and integration with other systems; usability is also mostly perceived positively, though rated differently depending on technical experience. As weaknesses, users primarily mention the technical setup and maintenance effort, occasional stability or version issues, and the need for technical expertise to fully leverage all features. Mautic is particularly suitable for companies, agencies, and organizations with their own IT/marketing resources looking for a highly customizable, integrable, and cost-effective marketing automation solution – less so for very small teams without technical support who prefer an "out-of-the-box" solution without administrative overhead.
AI-generated summary
🚀 Product updates & press releases
Mautic has announced key product updates and strategic milestones aimed at strengthening the open-source marketing automation platform's position in the global B2B market. With the release of Mautic 5, significant improvements in usability, email deliverability, and API stability were introduced. In addition, the new independence of the Mautic community through its spin-off from Acquia expands strategic flexibility for partners and global enterprise customers. These developments particularly support agencies and medium-sized companies in scaling their marketing campaigns in a privacy-compliant manner.
- •Release of Mautic 5 with a focus on improved performance, modernized developer APIs, and optimized email delivery processes.
- •Strategic independence through the realignment of the Mautic community as an independent organization to foster global partnerships.
- •Strengthening GDPR compliance and data security, making the platform particularly attractive for European enterprise customers and the public sector.
- •Expansion of the global partner network to support B2B companies in implementing and customizing marketing automation.
Source: Publicly available product updates or press releases from Mautic.
📰 Social media feedback about the product
Since no social media mentions or data were provided for Mautic for the analysis, no content evaluation can take place. Without a corresponding database, no statements can be made about specific topics, praise, criticism, or open questions. The assessment therefore remains speculation-free and neutral.
- •No social media data from Reddit or X/Twitter were provided.
- •An analysis of trends, features, or target groups is not possible due to the lack of data.
Source: Publicly available social media posts (X/Twitter, LinkedIn, Reddit) from the last 12 months. The opinions shown come from users and do not represent BenchTrust's assessment.
See Mautic in action
Setting up your local environment to work with the Mautic Documentation