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Reliable data, deeper insights, smarter campaigns: Performance marketing that scales measurably.
MarketingLens is a digital marketing and MarTech agency founded in Dublin in 2017.
Independent B2B performance index (0–100 points) for service providers. It is calculated mathematically and without subjective influence from four verified pillars: stability and experience, aggregated feedback from publicly available online sources, documented quality and industry certifications, and transparency about services and terms. Comparable with other service providers.
BenchTrust Index weighting: Stability & experience 20 points · Customer reviews 30 points · Quality & certification 25 points · Transparency about services & terms 25 points. Without reviews a neutral average is used; a few reviews move it only slightly
Review data basis: The evaluated platforms contain no reviews for this provider.
Headquarters
Pembroke Street Upper 2, D02 NH26 Dublin, Ireland
Employees
12
Founded
2017
Management
Berti Bari
MarketingLens Ltd. is a specialized digital marketing and marketing technology agency headquartered in Dublin, Ireland. Founded in 2017, the company helps B2B, SaaS, and e-commerce businesses scale digital business models through data-driven growth strategies. The team consists of experienced experts from former technology corporations, combining deep technical expertise with strategic marketing consulting. The service portfolio of MarketingLens is structured into four strategic pillars: Smarter Campaigns, Deeper Insights, Reliable Data, and Strategic Growth. In campaign management, the agency runs high-performance multi-channel campaigns on platforms such as Google Ads, Meta, LinkedIn, and TikTok, complemented by search engine and conversion optimization as well as app growth strategies. On a technological level, MarketingLens implements modern tracking and data infrastructures using Google Analytics 4, BigQuery, server-side tagging, and custom BI dashboards. In doing so, the agency relies on predictive lead scoring and advanced attribution models. A particular focus is placed on international market expansion, in-depth competitor analysis, and ensuring data privacy compliance in accordance with GDPR and e-Privacy. MarketingLens assists international clients, particularly in the finance, technology, logistics, and e-commerce sectors, in transforming complex marketing data into measurable business results and sustainable revenue growth.
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MarketingLens has expanded its B2B analytics platform with new AI-powered campaign optimization features and established strategic technology partnerships to deepen data integration. As part of its ongoing expansion, the company is strengthening its market presence, particularly in the DACH and EMEA regions, supported by modernized compliance and security standards. The updates primarily target marketing and sales teams in mid-sized and multinational enterprise companies.
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