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Natural variety for every generation – Good food that connects
The Hero Group is a leading global Swiss food company founded in 1886.
Independent B2B performance index (0–100 points) for service providers. It is calculated mathematically and without subjective influence from four verified pillars: stability and experience, aggregated feedback from publicly available online sources, documented quality and industry certifications, and transparency about services and terms. Comparable with other service providers.
BenchTrust Index weighting: Stability & experience 20 points · Customer reviews 30 points · Quality & certification 25 points · Transparency about services & terms 25 points. Without reviews a neutral average is used; a few reviews move it only slightly
Review data basis: G2 (760), Capterra (200), Trustpilot (150)
BenchTrust takes the average rating and review count from the review platforms listed. BenchTrust does not itself verify whether individual reviews come from actual customers; according to the platforms, they apply their own verification procedures.
Headquarters
Karl Roth-Strasse 8, 5600 Lenzburg, Switzerland
Employees
4000
Founded
1886
Management
Christian Schierbaum
The Hero Group is a traditional, globally active, and family-owned food company headquartered in Lenzburg, Switzerland. Founded in 1886, the company specializes in the manufacture and distribution of high-quality, branded food products. With around 4,000 employees worldwide and revenues exceeding CHF 1.25 billion (2024), Hero operates on five continents. The product portfolio focuses on two main categories: baby and toddler nutrition, and healthy foods for adults. The group's best-known brands include Hero, Corny, Beech-Nut, Schwartau, Semper, Freche Freunde, and Organix. The range includes baby food and infant formula, healthy snacks, natural fruit spreads, and gluten-free products. As a 'big, small company', the Hero Group combines the global reach of a large corporation with the values and flexibility of a family business. The declared goal is to provide consumers worldwide with easy access to healthy, natural, and tasty food, while maintaining a strong focus on sustainability, environmental protection, and employee growth.
No verified certifications (such as ISO 27001 or SOC 2) are currently listed for this provider. Information about compliance with standards such as GoBD or GDPR may still be available.
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Answers are based on the website and documents of Hero Group.
User-friendliness & clarity
Trade-specific features (planning board, construction diary, GAEB, IDS-Connect)
Mobile working (cloud, app, mobile time tracking)
Integration with wholesalers & interfaces
In the available reviews, HERO is rated predominantly positively: customers particularly highlight the good usability, clear structure, and strong alignment with typical trade processes. The greatest strengths are the trade-specific features (planning board, construction diary, GAEB, IDS-Connect), mobile time tracking, and cloud/app capabilities, which allow businesses to document measurements, times, and project progress directly on the construction site; a weakness occasionally mentioned is the comparatively higher price and the initial setup effort, which are usually outweighed by the range of functions and time savings. HERO is particularly suitable for small to medium-sized trade businesses with multiple employees, project-oriented workflows, and a need for professional planning, documentation, and wholesaler integration, looking for a centralized, mobile industry solution instead of Excel or general CRMs.
AI-generated summary
BenchTrust takes the average rating and review count from the review platforms listed. BenchTrust does not itself verify whether individual reviews come from actual customers; according to the platforms, they apply their own verification procedures.
The Hero Group is driving its international growth strategy forward through targeted portfolio optimizations and strategic partnerships in the healthy snacks and baby food sectors. The company is increasingly focusing on expanding in core European markets and growing its plant-based and gluten-free range for health-conscious target groups. By modernizing production facilities and collaborating with regional retailers, Hero is strengthening its supply chains and consolidating its market position in the B2B and B2C segments.
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